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Powell Graphics: "What We Do"Advertising & Communications Graphic Design Services Most people assume that advertising and marketing mean the same thing, but they don't. Advertising is a component of marketing, broadcasted to a relatively large audience in the form of an ad in a newspaper, magazine, or specialty publication. They can be large, small, black & white, or full-color, it all depends on the organization and most certainly, budget considerations. Our role at Powell Graphics is to design "effective" ads, provide them to the appropriate media, and secure placement. We can also develop news releases and articles pertaining to the happenings of your organization. Communications design can take on many various forms including brochures, newsletters, flyers, letterhead, business cards, postcards and basically any tangible item that comes in contact with a potential or existing customer. The overall look and feel of your communications is an essential part of your marketing efforts. A shabby postcard or cheesy brochure will send your prospects in the opposite direction! Having a professional, clean, and polished image is essential and will help you attract new business. Custom Web Design & Maintenance, E-Mail Management If you don't have a web site, you are not only putting your business at a major disadvantage; but you are letting many potential customers slip through the cracks. What's just as bad is letting your site collect dust by never updating it and letting valuable emails go ignored. We can put an end to that! Powell Graphics can handle some or all of the entire web development process including domain name registration, web site design, setting up hosting and email accounts, running reports, and regular site maintenance and updating. For keeping in touch with your clients on an ongoing basis, we offer online newsletters through Constant Contact™. Direct Mail The origin of direct mail was to help people communicate one-on-one, an idea which continues today. Direct mail allows you to address your customers by name, speak to the individually, and appeal to their interests. It also allows you to physically place your message in your customers' hands and encourage interaction. There are many affordable and easy formats you can mail. Send a simple letter, postcard, or brochure even on the tightest budget. Worried you need labels and a mailing list? No problem...we do that too. PowerPoint Presentation Slides Make your next presentation shine with a custom-designed Microsoft PowerPoint slide show, complete with rich backgrounds, graphs, animations, and pictures. We can produce a presentation specific for a particular venue: for example a conference room, auditorium, or lap top computer. You can even design a show to run automatically in the waiting area of a restaurant or office. There are many exciting applications. |
Powell Graphics
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201-261-2526 |
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